Google Management

Boosting paid search campaign conversions

Let Google AdWords professionals make your paid marketing campaigns successful

At M2A, we manage your Google AdWords (now Google Ads) account targeting the keywords that will drive conversions (purchases, leads, goal completions) to your site. Highly focused keyword research helps us determine the most cost-effective approach to obtaining qualified customers who are searching for exactly what you offer. Through a variety of research tools and techniques, we develop effective paid search campaigns focused on meeting your target cost per sale or lead. By investing in Google AdWords, you will assist highly eager buyers in finding your site who wouldn’t necessarily find it organically via search engine optimization techniques.

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Keyword Research for a Solid Foundation

Determining the best keyword(s) to bid on is the foundation of a successful campaign. Our extensive keyword research & competitor research helps us determine exactly which keywords have the potential to provide the best ROI.

Competitor Campaign Analysis

Understanding how your competitors configure their Google AdWords campaign can be a huge competitive advantage. We’ll give you insight into their bids, spend and landing pages.

Campaign Creation and Ad Copy Creation

We’ll set up your AdWords campaign, create ad copy and configure all settings. Multiple ad variations will be created and modified to achieve the highest conversion rates possible.

Landing Page Design and Development

With a full in-house design and development team, we can guide you in the right direction and execute highly converting landing pages, without the need to involve a third-party.

How does Google Ads (previously AdWords) campaign management work?

Amazon is an ever-growing, ever-changing platform, providing businesses with a wide range of options for selling and marketing their products. We offer a complete catalog of account management services to cover the full gamut of selling opportunities – including hybrid models. Together, we can help pinpoint the best options for your business.

Paid Campaign Analysis & Implementation

With an established AdWords account we will analyze historical data to find what performs most favorably, and tailor other parts to perform in a similar fashion. We will then change bidding options, keywords, ad text, and destination links to align with our goals. The goal is to drive as many leads and/or sales as possible per dollar spent.

Search Network Advertising

With an established AdWords account we will analyze historical data to find what performs most favorably, and tailor other parts to perform in a similar fashion. We will then change bidding options, keywords, ad text, and destination links to align with our goals. The goal is to drive as many leads and/or sales as possible per dollar spent.

Conversion Tracking & ROI Analysis

Our reports show which keywords are creating leads or sales and which are not. We monitor this to be sure we are focusing on the keywords that are working best and targeting specific phrases.

Ad Variation & Testing

Multiple ads will be tested using A/B testing methods to determine which ads lead to the highest click-through and conversion rates. We will also develop landing pages, copy variations and test which work best.

Start your professional Google Ads campaigns

Each Google AdWords campaign is different and has different goals. We'll put together a plan for your success.

M2A Solutions

Let us create a marketing plan to increase your sales rapidly*